Promoting your ideas via copywriting is one of the most efficient market methods. Learn more about copywriting and create steady cash flow.

Newest stories on the blog

Top blog stories

My Biking Skill Level: 4/10

It has been over 10 years since I put my hands on a bike. Part of the reason why is that I live in New York City. Their public transportation makes it possible for me to go anywhere without a bike no... It has been over 10 years since I...

see post

My Personal Definition of Happiness

I was having a deep conversation with a couple of my friends one day and we were discussing our personal definition of happiness. So I wanted to share mine. Last night, I was on a voice call with three of my friends. Somehow our conversations transitioned from videogames to asking...

see post

The #1 Reason Most People Buy Something Is Because....

When I was a child, I used to love reading mystery books. Specifically, the A to Z Mysteries books by Ron Roy. Like the alphabet, there were 26 titles. One title for each letter. I never got to read... When I was a child, I used to love reading mystery...

see post

Every Introvert's Wet Dream Job

I was recently in a recording session for another podcast interview and the host asked me an interesting question, “Do you think email is great for introverts? If so, why?” My answer? O... I was recently in a recording session for another podcast interview and the host asked me an...

see post

The Two Different Types of Public Transportation Passengers

If you live in New York City and ride the notorious subway, you’ll most likely relate to what I’m about to say. If you live elsewhere and there’s a public transportation train syste... If you live in New York City and ride the notorious subway, you’ll most likely relate to...

see post

McDonald’s Failed Willy Wonka-like Food Invention

Here’s an interesting fact I recently learned: Once upon a time, McDonald’s invented bubblegum-flavored broccoli. What was McDonald’s CEO thinking, that he was going to become the ... Here’s an interesting fact I recently learned: Once upon a time, McDonald’s invented bubblegum-flavored broccoli. What was McDonald’s CEO thinking, that he...

see post

I Wonder If This Is Healthy For Me

I have an unimportant confession to make. Over the past four months, I’ve developed a possibility concerning obsession with sriracha sauce. I used to stay away from spicy food most of the time... I have an unimportant confession to make. Over the past four months, I’ve developed a possibility concerning...

see post

How to Train Your Brain to Generate Endless Ideas For Writing Engaging Sales Emails

It's amazing to see how some people can pump out so much content so quickly. What's their secret? It's revealed in this article. A couple of weeks ago, one of my readers, Al, sent me a message on Facebook and he said this. ————— I was wondering - How exactly...

see post

How To Hire a CTO for a Startup

This article describes common duties of a chief technology officer and speaks about when and how to hire a CTO for a startup. Hiring the right chief technology officer (CTO) at the right time is one of the most crucial decisions affecting the growth and evolution of your business. There...

see post

5 reasons why great content is more than just web traffic

We look at why content isn't just about website traffic, but means so much more to brands and startups. We focus on 5 reasons why it matters. I am going to make an assumption that everyone reading this has heard of content marketing and why they should use it. Every...

see post

Features vs. Benefits - The Mystery Revealed

Whenever someone mentions ... or sales you can be sure the phrase ... vs. ... will come up in short order. Everyone knows that phrase. Everyone knows that features don't sell, bene Whenever someone mentions advertising or sales you can be sure the phrase "features vs. benefits" will come up...

see post

Web Legalities: Copyright

... This article contains opinions and ... about ... Keep in mind that I am not a lawyer and have not been a lawyer in anypast life that I am aware of. If you have specific qu Important: This article contains opinions and information about copyrightlaw. Keep in mind that...

see post

Back to the copywriting basics

You've probably read lots on effective copywriting strategies, how toutilise keywords, and various tricks of the trade for making sure yourcopywriting is as effective as possible. This is good stuff .... You've probably read lots on effective copywriting strategies, how toutilise keywords, and various tricks of the trade for making...

see post

COPYRIGHT

What is ... No one can ... your work with-out your ... - not even a personal letter. How much of a writer's work can be ... used? A poem of 40-50 words is ... consid What is copyright? No one can reproduce your work with-out your permission - not...

see post

Copywriting for the Non-English-Speaking Audience

The power of the Internet lies in its global ... It is ... ... People of all ... access the Net from all over the globe. Just think of it as an infinite vastness for y The power of the Internet lies in its global pervasiveness. It is practically everywhere....

see post

Why Good Copywriting Matters

Whether it is a web page or a brochure or a mailer or a ... your written words decide the ... and ... of your ... The written copy of your message can make or break your bu Whether it is a web page or a brochure or a mailer...

see post

How to Become a Basel Copywriter


The metal shutters have been down on the UK copywriting market for a few years now. Yet, with just a little work and imagination, copywriters can easily find new markets. UK copywriters have felt the wolf breathing hard on their front doors for a few years now. If you're a...

How to Become a Copywriter in Devon


In these challenging times, copywriters need to spread their wings and win work from wherever they can. Here's how to target businesses based in Devon. People running a business in Devon and needing a copywriter should be looking for the best fit for the job. But hunting on Google for...

Why Toronto Firms Should Use a UK Copywriter


Toronto businesses looking for some relief from the global downturn need a new strategy. Here's why it makes sense to work with a UK copywriter. The global downturn has rumbled on rather too long. For some firms in Canada, the situation has become intolerable. For firms in Toronto, Vancouver and...

How to Become a Stuttgart Copywriter


UK copywriters have found life tough these last few years. But success is just a landing page away. It's time to spread those wings and find new markets. If you write copy for a living in the UK, you'll have found business pretty tough these last few years. If you...

How to Become a Los Angeles Copywriter


UK copywriters struggling in the recession should look for new opportunities. In the Internet age, it's easy to spread your wings. Here's a couple of methods. It's been rough for UK copywriters for a while now. Times were good until about 2008. It looked like the wheels of the gravy...

How to Become an Amsterdam Copywriter


UK copywriters have endured some thin times of late. But success could be just around the corner. It's simply a matter of finding new markets. Times have been a bit thin for UK copywriters since about 2008, when the credit crunch crunched. The garden had been lovely. Suddenly, it was...

How to Become a Stockholm Copywriter


UK copywriters have endured some tough times of late. But surviving the downturn is all about finding new markets. Here's how to do it. There have been rough times for UK copywriters of late. Until 2008, everything in the garden smelled lovely. Now, those blooms have wilted and the leaves...

How to Become a Copywriter in Brighton


Copywriters have to work hard to keep the wolf from the door. But attracting new clients could be as simple as writing a landing page or two. Copywriters need to graft pretty hard to keep the wolf from the door these days. Where once Plan A worked well enough, today...

Famous New York Copywriters: Joseph Heller


Joseph Heller, who was born in Brooklyn, New York, in 1923, was raised in Coney Island. He's most famous for his dark novel, Catch 22 but, like many authors, some of his best work was as an adverti... Joseph Heller, who was born in Brooklyn, New York, in 1923, was...

Famous New York Copywriters: Bill Bernbach


Bill Bernbach was one of New York's finest copywriters. He made his name by being the first person to put copywriters and art directors together in teams. Bill Bernbach, who was born in New York in 1911, was one of New York's finest copywriters. Bernbach lent his name to Doyle...

Search topic

Famous New York Copywriters: Bill Bernbach

Bill Bernbach was one of New York's finest copywriters. He made his name by being the first person to put copywriters and art directors together in teams. Bill Bernbach, who was born in New York in 1911, was one of New York's finest copywriters. Bernbach lent his name to Doyle...

Learn more