Help Your Customers Buy More – Make Them Feel Safe

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of the big You have permission to publish this article free of charge eitherelectronically or in print, as long as the bylines are included.A courtesy copy of your publication would be appreciated.One of the biggest fears of online consumers is that they will betaken advantage of. After all, they don’t know you and theydon’t know if you run a reputable business.
Hesitance to buy isa natural feeling. But, if you want to increase sales at your Website try providing a little consumer protection information.Internet scams are on the rise.
Unfortunately, there are a lot ofuneducated consumers that get scammed who don’t even know thatthere is consumer protection information available or where tofind it. These scams drastically hurt every upstanding onlinebusinessperson.
How? Think about it. Each time a first timeInternet consumer gets taken advantage of they are finishedbuying anything online.
That means, because of the scam artists –you and I lose out, too!The only way to stop the scams and protect our customers andourselves is to get actively involved. You and I must help makethe Internet a safer place to do business.
By doing so you willincrease your own consumer confidence and increase your sales.How do we do this? One simple step can start the ball rolling. Asan ethical, online business owner, you can help the consumer geteducated on how to buy safely online, how to look at a Web siteand tell if it is legit or a scam, and how to report unethicalsites in order to put them out of business.
In addition, you canprovide the consumer with the information he/she needs to recoverlosses if they find themselves being taken advantage of.Sound like a lot of extra work for you? Not really. If you don’tthink you would have room on your site to post such information,simply place a link to a consumer advocacy site where yourvisitors can easily find it.This is especially important for those who operate article,e-book and ezine sites.
I personally have visited many of thesesites and was shocked to find they had no categories for consumerprotection or Internet safety. Visitors look to these sites inorder to find the detailed information they need to make wisebuying decisions.
While consumer advocates CAN still post theirinformation, they are forced to place it in such categories as“nonfiction” and “general”. The poor consumer is then forced todig for or accidentally trip over the information in order tofind it.Here are three sites that do fight the war on unethical businesspractices and provide easy to find consumer protection andInternet safety education information.
In my opinion, theydeserve your business.eBook Palacehttp://www.ebookpalace.com/cgi-bin/search/hyperseek.cgiThe International Council of Online Professionals (iCop™)http://www.i-cop.org/directory/index.htmeBooks N' Byteshttp://www.ebooksnbytes.com/ebooks.shtmlSo by simply adding a consumer protection and Internet safetyinformation (or a link to a consumer advocacy site) in aneasy-to-find place, you can help fight the war on unethicalbusiness practices. By doing so you increase your own consumerconfidence and sales.Either we stand up and fight for our consumers, educate them andenlist their help in the war against unethical businesspractices, or continue to loose sales because consumers areafraid to buy online.
The decision is yours.If you would like a copy of this article, send a blank email to the address below.mailto:[email protected] Source: Free Articles from ArticlesFactory.com .