WHERE IS EVERYBODY?


I was recently reminded of a TV advert ...
a ... In the ad a ...
was ... about ...
calling out "Is there anybody there?". The ideaof the ad was that everyone had g I was recently reminded of a TV advert promoting a travelcompany.
In the ad a character was wandering about awilderness calling out "Is there anybody there?". The ideaof the ad was that everyone had gone off on cheap holidaysbought from the travel company.OK, so what's the point!I was reminded of this while searching the web for jointventure partners for an extremely lucrative deal I wanted tooffer them.
I was more than a little surprised at what Ifound; or what I didn't find more like.I couldn't believe how difficult it was on a lot of websitesto find an email address I could use to contact thewebmaster or someone at the company. Granted, some had oneof those featureless online message forms.
I don't knowabout you, but I find them very impersonal, somewhat akin toposting a message in a bottle, tossing it in the sea andhoping sometime someone will answer.I much prefer a proper bona fide email address that I canenter in the "To:" box of my email, and a name of a realperson to converse with. I'm sure I'm not alone.
There areprobably hundreds, maybe thousands, of your potentialcustomers jumping up with a hand in the air at this point,shouting "Me to! Me to!"The upshot of this is that some webmasters and companiessomewhere lost out on the opportunity of making a tidy sumall because of a missing contact email address.The moral of the story is don't make the same mistake onyour website. Include your full contact details, make itblindingly obvious where they're located, and above all makeit easy for people to contact you.Don't worry, you won't have a queue of clients formingoutside your front door, or ringing you up at all hours ofthe day and night.
What you probably will have, is moretrusting clients, safe in the knowledge that they knowwhere you live and can 'send the boys round' to knee cap youif you stiff them. No sorry! Got a little carried awaythere.Including your full contact details on your website, i.e.name, position, email, telephone and fax numbers, andmailing address, will help your clients to have a littlemore trust in you.
By identifying yourself, they canhopefully see that your not some 'fly by night' who's goingto do a 'moonlit flit' before they get their goods. You'renot are you?Also, on the even more positive side, next time someone likeme comes along ready to offer you a stonking great jointventure deal that's going to make us loads and loads ofwonga, they'll be able to find you won't they?Be successful.
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