Quick Web Site Start-up and Promotion Guide


The biggest problem I've always had ...
my web site is keeping ... After all, what should I be doing? ...
my own ... ...
ads, looking for link exchange partne The biggest problem I've always had promoting my web site is keeping myselffocused. After all, what should I be doing? Publishing my own e-zine,placing classified ads, looking for link exchange partners, writingarticles...
My head is beginning to spin just from trying to list all thepromotion strategies available today!But when my friend who is just starting her Internet presence asked me,"Milana, what should I do now?", it all became very clear: don't spreadyourself thin. Choose up to 2 ways to promote your web site and do it forat least 1 month to see if it's effective.I wrote a brief plan for her to follow this month and I wanted to share itwith you.
Please, note: this strategy is not appropriate for everyone. Itfocuses on writing articles, so you must be able to communicate yourthoughts on paper.
You must also set aside approximately 3-4 hours a week(which is nothing compared to how much time most online business ownersspend) and stick to the plan.Do not try to implement any other strategies at this time. If you get anidea, write down and try it later.
If nothing else, this plan will surelybring your site steady growing traffic. Ready?1.
Create a simple 2-5 page web site. Use an easy-to-use web page editor,such as free Netscape Composer available from Netscape web site.
Place yoursales copy on the main page, and use other pages for information about you,your other products and whatever else you would like your visitors to see.IMPORTANT: for this strategy, please, offer something free on your web sitevia an autoresponder. Use GetResponse.com to be able to automaticallyfollow up with people who download your free gift.Since this promotion strategy will generate a good amount of traffic to yoursite, you MUST capture your visitors' e-mails or else you will waste allthis traffic.
Mention to them that you will be sending occasional mailingsand that they can always leave your list.2. Add TITLE and META tags to your web pages and submit them to major SearchEngines.
Make sure these tags are short and mention only what's relevant.Ask yourself, what word or phrase would I type in the Search Engine if I waslooking for my product?Below is the list of "Submit Site" addresses for most of them: http://home.lycos.com/addasite.html http://www.altavista.com/sites/search/addurl http://www.google.com/addurl.html http://www.excite.com/info/add_url_form http://www.northernlight.com/docs/regurl_help.html http://www.directhit.com/util/addurl.html http://www.alltheweb.com/add_url.php http://hotbot.lycos.com/addurl.asp http://www.anzwers.com.au/cgi-bin/print_addurl.pl3. Locate up to 20 e-zines that target the same audience that you are.
Makesure they accept articles. Create a text file and record their e-mailaddress (where you will send your articles), e-zine's title and publisher'sname.TIP: If you want to save even more time in the long run, enter all this datainto a mailing list program so all you would have to do is click "Send"button and your articles will be sent to everyone on the list.Now your web site is set up and the promotion strategy is in place.
Therest of the plan will have to be implemented weekly to be effective.4. Write one quality and informative article a week of interest to yourtarget audience and do the following:- Add a resource box to the article about you & your product- Add TITLE and META tags to it and submit to Search Engines- Post your article on your web site for content- Submit it to the e-zine list you generated earlier- Submit it to article directories and listsHere is the list of most popular article directories and lists:http://groups.yahoo.com/group/article_announcehttp://groups.yahoo.com/group/Free-Contenthttp://www.ezinearticles.com/add_url.htmlhttp://www.AuthorConnection.comhttp://www.internetclinic.org/contact/sub-article.htmhttp://www.netterweb.com/articles/articlesubmit.htmhttp://www.webpromote.com/suggest.asphttp://makingprofit.com/mp/articles/submit.shtmlhttp://www.mediapeak.com/internetmarketingarticleindex.htmhttp://www.articlecentral.com/suggest.asphttp://www.certificate.net/wwio/auto5.
Locate up to 3 popular forums where your target audience hangs out. Postreplies to their questions up to 1 hour a week.
Leave your web site link(or specific article link) behind so people know who you are and why theyshould listen to your advice.Follow this plan for at least 4 weeks. Make sure your articles are of highquality and offer a solution to a problem that you target customers might befacing.
If you articles are published, expect increase in traffic to yourweb site. And your freebie should take care of capturing your visitorse-mails.Your follow-up messages should introduce your products or services.
Asalways, make sure your subscribers can leave your list at any time. Article Tags: Make Sure Source: Free Articles from ArticlesFactory.com .

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