Four brands become one. Currys.
May 13th 2021. Currys is a new brand with a familiar name and a bold new look, committed to
making it even easier for everyone to enjoy amazing technology. Becoming one brand means
customers can turn to Currys for all their tech needs, interacting with Currys colleagues in
store, online, over the phone and on the doorstep.
Four brands becoming one means over 300 stores will transform, 13,000 colleague uniforms
upgraded and over 300 van liveries will change. The transition from Currys PC World, Carphone
Warehouse, Team Knowhow and Dixons Carphone to Currys starts now and will be complete by October