Promoting Your Site With Doorway Pages

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Over 95% of Web users find what they are looking for ...
the top 6 search engines. And everyone agrees that,If your site doesn't rank in the top 10 or 20 when doing akeyword search at the top s Over 95% of Web users find what they are looking for byvisiting the top 6 search engines.
And everyone agrees that,If your site doesn't rank in the top 10 or 20 when doing akeyword search at the top search engines, your targetaudience won't be able to find you.WHAT IS A DOORWAY PAGE? Doorway Pages (also known as bridge pages, portal pages,jump pages, gateway pages, entry pages) are the best solutionfor many Webmasters to rank well for a specific keyword.They are pages specifically created for a keyword phrase andoptimized for a particular search engine. These pages thenprovide a link to your main web site.
WHAT DOES A DOORWAY PAGE LOOK LIKE?Make the doorway page in a way it makes sense to the personviewing the doorway page. If the content on the doorway pageis not interesting and compelling enough, the surfer is verylikely to simply click on the back button of the browser andmove on to other sites.
HOW TO MAKE A DOORWAY PAGE?Your first step is to decide upon the exact keyword phraseyou wish to target. Picking the correct keyword phrase totarget is very important.
Each doorway page will target aspecific keyword phrase (only one for better result). Neveruse more than 7 keyword phrases in the page.
Try to create a doorway page without using this components:- No image maps- No background images- No frames- No embedded sounds- No Java- No JavaScript- No banners- No counters- No words written in the same or similar color as the background- Nothing complicated or intricate (CGI or FLASH pages)- No "refresh" tag (NOTICE: I deliberately change all the ""s to")" in the codes below. As many email programs now readHTML, they may display the HTML codes like the way yousee them in your browser.
When that happens you will not beable to see examples.) Page TITLESThis area is one of the most important factors when rankinghighly in the search engines. Write page Title with keywordphrase at beginning, about 7-9 words maximum in length.
Example: (TITLE)Doorway Pages forWebmasters(/TITLE) Meta DESCRIPTION TagDescribe your web page with the keyword phrase at thebeginning of the description, about 15 words. Example: (META NAME="Description"CONTENT="Doorway pages also known as bridgepages are HTML pages designed specifically to rankhighly on search engines.") Meta KEYWORDS TagPlace keyword phrase at the start of the tag.
Do not put along list of keyword in the keyword meta tag. Keep thenumber of meta keywords down to around 6 words or so.Example: (META NAME="Keywords"CONTENT="doorway pages, bridge pages, doorwaybridge") Meta ROBOTS TagOne other meta tag worth mentioning is the robots tag.
Thislets you specify that a particular doorway page and linkedpages should be indexed by a search engine. Example: (META NAME="robots"CONTENT="index,follow") HEADINGSSome of the search engines give extra relevance to keywordphrases that appear within a heading tag.
The best doorwaypages will include an (H1) tag with the keyword phrase andone or two subtitle tags containing other key phrases. Example: (h1)Doorway Pages(/h1) ALTThe ALT tag defines the text to display for a graphic if the userhas graphics turned off, or if they put the cursor over it in webbrowser.
Some search engines will look for keywords in theALT tags. Example: (IMG SRC="logo.gif" ALT=" For MoreAbout Doorway Pages, Click Here"(/a) BODY TEXTAdd about 200 to 400 words of content where the keywordphrases are repeated three or four times in different ways.
Usecomplete sentences, make each sentence different. COMMENTYou can insert hidden "comments" into your page that are notvisible to the user.
A couple of engines will read this text. Example:(!--Begin Doorway Pages Navigation--)(!--End Doorway Pages Navigation --) HYPER LINKED TEXTUse one or two hyperlinks.
We suggest two links, if possible.This helps avoid the problem of being considered "spam". Example:(a href="http://www.yoururl.com")More About DoorwayPages(/a)(a href="http://www.yoururl.com/help.htm")Click HereFor Help(/a) FILE AND DIRECTORY NAMESBe descriptive with your file and directory names.
Make sureat least one keyword phrase appears in the folder and filename and try to put it at the beginning. Always use hyphens(-) or underscores (_) to separate the words in your file anddirectory names.Example: doorway-pages/doorway-bridge-page.htm Before you create your doorway page make sure you visit thissite where you can find example of doorway page.http://www.neocitizens.com/doorway-page.html TIP:Place the copies of your doorway pages at somebody else'sserver.
They will have a different address but will perform thesame in bringing you extra visitors. Article Tags: Doorway Pages, Search Engines, Doorway Page, Keyword Phrase Source: Free Articles from ArticlesFactory.com .