Search Engine Submissions Made Easy! (Part 1)

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One area of search engine marketing that has changed dramaticallyover the years is submissions.
Submitting to the search enginesused to be so complicated, with having to choose between manualversus so... One area of search engine marketing that has changed dramaticallyover the years is submissions.
Submitting to the search enginesused to be so complicated, with having to choose between manualversus software submissions, only being able to submit so manypages a day, having to be careful about oversubmitting, and thelist goes on.Submissions used to be the worst part of the search engineoptimization process, at least for me.Now, I can literally write this whole article in two words:Pay InclusionYep, there you have it. If you want to take the headache out ofsubmissions, and, if you want to make things much easier for YOU,use pay inclusion!It's hard for someone like me to admit how powerful pay inclusionprograms are, because I've been in this "game" long enough toremember when everything was free.
So, moving into the pay realmhas been a difficult thing to do.However, the benefits of pay inclusion far outweigh the cost.Benefits of Pay Inclusion* Your pages are indexed much faster than submitting through free add URL or waiting for the spiders to find the pages on their own.* By using pay inclusion, your pages are getting outside of the 95%+ spam that the engines say come through free add URLsubmissions.* With pay inclusion, your pages are respidered on a very regular basis, depending on the engine. For example, Inktomi and Fast respider their pay inclusion pages every 48 hours.* With pay inclusion, you never have to submit your pages again!As long as you continue to use pay inclusion, your pages willcontinue to get respidered based on each engine's schedule.* Because your pages are respidered on a regular basis withoutyour doing one single thing to initiate this action, you can makechanges to your pages today and begin to see the results of thosechanges within a week.
If you didn't use pay inclusion, you maynot see the results of the changes for a month or two.* If you use pay inclusion, you're forming a "partnership" withthe search engines, which I personally feel is important and verybeneficial. You're now outside of the realm of the millions ofspammers and that's exactly where you want to be.* Most of the pay inclusion programs offer some sort ofsubmission reports.* Pay inclusion programs are ideal for dynamically generatedsites.Now that we've looked at the benefits of pay inclusion, let'screate an example to see how inexpensive it really is.
Let's saywe have a brand new Web site, and we have three main pages thatwe want to submit through pay inclusion.Pay Inclusion ProgramsInktomi(Provides secondary search results to engines such as MSN andHotBot) Benefits:* Upon submission, your pages will make it into the Inktomi index within 72 hours, as a general rule.* Your pages are respidered every 48 hours.* The term of the pay inclusion program is 12 months.* Reporting services are included, such as verification of pageacceptance; refresh reports; URL validation; and accountmanagement.* Here's the audience reach of some of the engines that useInktomi's secondary results, according to Nielsen NetRatings inOctober 2002: MSN: 28.1%; Overture: 5.4%; LookSmart: 3.0%; (alsoprovides results to the "new" HotBot)* Cost? $39 for the first URL, and $25 each for additional URL'sup to 1000. So, the total cost for our three pages would be $89.(See Special Note at the bottom of this article on how you cansave 20% off the price of Inktomi and Fast pay inclusion – for alimited time only.)Fast(Provides search results to AlltheWeb, Lycos, and HotBot)You can use Position Tech to submit your Fast pages too, so besure to enroll in both pay inclusion programs at the same time.Benefits:* Upon submission, your pages will make it into the Fast indexwithin 48 hours, as a general rule.* Your pages are respidered every 48 hours.* The term of the pay inclusion program is 12 months.* Reporting services are included, such as verification of pageacceptance; refresh reports; URL validation; and accountmanagement.* With Fast, you can choose between several different programs,including some that include a free onsite search engine, bulkinclusion, etc.* The audience reach of Fast, according to Nielsen NetRatings inOctober 2002, was: Lycos: 4.4%; (also provides results to the"new" HotBot)* Cost? $34 for the first URL, and $16 each for additional URL'sup to 1000.
So, the total cost for our three pages would be $66.(See Special Note at the bottom of this article on how you cansave 20% off the price of Inktomi and Fast pay inclusion – for alimited time only.)Teoma and Ask Jeeves(Provides results to Teoma, Ask Jeeves, and HotBot)The only way to get in the Teoma index is through pay inclusion.This is one engine that doesn't have a free add URL page.Benefits:* Upon submission, your pages will make it into the Teoma and AskJeeves indices within 7 days.* Your pages are respidered every 7 days.* The term of the pay inclusion program is 12 months.* Reporting services are included, such as click-throughreporting.* The audience reach of Teoma/Ask Jeeves, according to NielsenNetRatings in October 2002, was: Ask Jeeves: 10.3% (also providesresults to the "new" HotBot)* Cost? $30 for the first URL, and $18 each for additional URL'sup to 1000. So, the total cost for our three pages would be $66.Special Note:After writing this article, I found that Lycos is offering adiscount on both Fast and Inktomi pay inclusion programs for alimited time.
If you submit to both engines, you can receive a20% discount! I don't know how long this will last, but here'sthe URL:select_overview.asp?co=undefined > Source: Free Articles from ArticlesFactory.com .