Revising Your Site - What Happened To My Search Engine Placement?


Revising Your Site - What Happened To My Search Engine ...
Martin ... of ...
Smartads went through what so many have done before. I changed the entire site.
I knew what it meant. Revising Your Site - What Happened To My Search Engine Placement?By Martin LemieuxAs of September, Smartads went through what so many have done before.
I changed the entire site. I knew what it meant.
Itmeans that your search engine placements your probably so proud of are probably going to be lost in the process.Sad but true. See, search engines are getting smarter, not onlyare they getting smarter but they do what you do.
When you change a design, typically you change it for a couple of reasons.1) You don't like the design anymore2) You've learned knew tips on how to optimize your site betterfor search engine placements.3) Your revising your services4) You baught an old domain nameWhatever it may be, you're changing something. Now it won'thappen right away but eventually, if your site already has a good search engine ranking, then search engines will find outwhat you've done.But "se's" aren't human? That's correct but they were built byhumans.
Most se programmers realize that eventually somethingchanges and since they want their search engine to be the best,they try to recognize your changes right away but there's onlyone problem.What do they do with the listings you have right now? Well, let'ssay for instance you are attempting to change everything for thebetter.Now let's also say that you HAD a page title called "good rank".Search engine's previously know and still think that your pageis all about "good rank". Moving along, your new page informationis about "Getting a better rank".
Your old placements are nowwrong in the eye's of search engines. They now realize thatsomething has changed.
So what are they going to do?Dump your old listings and start over! Ouch is right. So why would you ever want to change your site if that's the case?Well here's some food for thought: Yes, you may loose your existing rankings but your roots are growing.
Your new pages aregrowing bigger and better than before, it just takes a small transitional period to take effect.For instance, within Google, Smartads had over 580 pages foundwhen looking at all the links to smartads. Since we changed thewhole site, there was a 2 day period were none of them werelisted anymore.
Normally, I would of gotten scared right awayif I didn't know that my site had changed.Not 4 days later, not only were my pages back but the old rottenpages that weren't being used anymore got dumped and the manynew pages got listed. All in all around 680 pages now.
Thatwas a jump of around 100 pages were added. Cause and effect.Here's another example for you.
Most of us know about link popularity within Google. You've put all your effort into promoting your main page.
Within all of the links that you'vehad placed on other sites, you gave your link title "Great RankingServices". Once google saw your link, it started looking to seewhether your information on your site is relevant to "Great Ranking Services" and awarded you appropriately.
Moving along a little, you've not only changed your site but you've also changed your link title to better fit the new content on your main page. The new link you now add on other sites reads something like this; "Boost Your Search Engine Rankings".Before you changed your site, you got a GREAT rank for "Great Ranking Services" when people searched online.
Here's the catch. Now that your promoting a new site, a new page, new content within your page, the old content relavance goes straight down the drain.
Search engines have recognized that everything has changed and are not paying any attention to your old links anymore. Yes, they still help your link popularity, but they don't help your content relevance.See, search engines are consistently trying to improve their content relevance.
That's what people want. If they search "gidgets & widgets", they expect to get the best results for "gidgets & widgets".In Conclusion:If you plan on changing your site, be prepared to suffer for a small amount of time.
Prepare yourself for the worst because the best is yet to arise and prevail.I understand that we all want better search engine rankings and just be ready to do what ever it takes, even if it means loosing your old se placements for some newer, fresher ones.I hope you enjoyed my article, for more of my articles, simplyfollow the link below!Best of luck to you! Article Tags: Search Engine, Search Engines Source: Free Articles from ArticlesFactory.com .

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