Mind Tricking Sales Letters


MIND TRICKING SALES LETTERS------------------------------------------------------------copyright (c) Pavel Lenshin------------------------------------------------------------Hype is everywhere.
There ... MIND TRICKING SALES LETTERS------------------------------------------------------------copyright (c) Pavel Lenshin------------------------------------------------------------Hype is everywhere.
There are no ebooks on internetmarketing, there are ebooks that change your life, bring youwealth and happiness. Guess what happens when these ebooksdon't change their owners' lives? Right, buyers lose theirbelief!Today's sales letters copy writing provokes inevitable harmto customers and create a fertile ground for scams.Marketing hype continues to grow decreasing the truthfulpart accordingly.The line dividing the true business marketing and marketinghype is difficult to catch due to the increasing number oftricks and techniques used by online marketers.We ruin people's belief, we decrease the credibility of theinternet as a business place, we support online scams andspammers with our own hands, sometimes even without noticingit.I've spent months exploring so-called "Free" traffic orpromotion opportunities and after all discovered that allthey want is to put my money into their pocket only for myright to advertise and promote their offers.
I bet you havebeen caught with this "Free" trick also.Programming language in 3 hours? Web-design skills in 2hours? What next? Millionaire in 1 hour? You can buy productwith web-sites provided, which you could set-up and startrunning within 2 hours, but you will never be able tounderstand the methods and techniques of writing your ownebook or creating personal web-site during that blatantlyadvertised period of time.Guess what happens with a true "inventor", who, say,developed his own system of completely learning Perllanguage in a month. We all know that it is a true system,but due to well-advertised marketing hype, no one will payany attention to him, unless he states something similar to"Become a programming guru in two hours!".
But he couldn'tdo that simply because his system designed to learn thelanguages in a month, not in an hour or two.So ask yourself who wins under such conditions at the end?The answer is obvious - scams, who advertise marketing hypeand play on people's laziness! Who will lose? The developersof true fundamental systems that can truly teach people anew knowledge, considering people's learning abilities,spare time etc.I will share my simple rule with you. If I see on someone'sweb-site statement proclaiming I will get any knowledge inseveral hours others take months to learn, I immediatelyclose down the browser window, sometimes stop my onlinesession in order to forget the path to this site forever.Solicited testimonials? Are they objective and true? Arethey informative for the visitor? Could you find a naturalor negative testimonial in someone's sales letter? Maybe oneor two in the entire internet just because of unprofessionalauthor.
So why everyone tells you, that testimonials are soimportant? Simply it is another psychological trigger to themind. Want to build credibility? Great!Publish unsolicited clients' feedback.
If there is no any,think about improving your offer rather than bribing yourcustomers to write a testimonial for you.I see strong tendency towards hype, tricks and nonsense onlyto force a visitor to buy. It will not be a big surprise ifI soon encounter an ad with 20 supporting testimonialstelling me that if I buy particular book today, thentomorrow I will construct a jet-plain.
That's why there isan army of disappointed people who have bought 150 ebooksand simply don't know what to do and what they need themfor.The roots of that marketing garbage lie at the bottom of thecompetition.When hundreds of sellers try to promote the same productusing the same web-page, the competition becomes so fiercethat it is almost impossible to market without advertisingfraud.In order to profit you should make your offer as unique aspossible. No more, no less.Make your offer to be addressed to the buyers' side, don'tforce them (using marketing hype) to buy product that youknow is not good enough or fake at all.
To my mind, the bestway is to inform your customer about his/her benefits alongwith the features, not instead. Let the customer choose whatfeatures are really beneficial, and what aren't.
Only thatway can be fully objective in relation to your customer.Given you're having great offer, full customer satisfactionis what will make your business literally explode.Be honest. The result of selling one more hype product istemporal, integrity and honesty with people you are dealingwith is for entire life.
Decide what is more important toyou.Internet is our home. Let's make it clean and shining.
Article Tags: Mind Tricking Sales, Mind Tricking, Tricking Sales, Sales Letters Source: Free Articles from ArticlesFactory.com .

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